Ben Sayers (CEO and Founder)

Ben has been a serial entrepreneur since his early childhood days. In 1995, Ben launched his first corporation, IVR, Inc., a telephony service bureau focusing on custom interactive voice response application development and hosting. In 1998, while still running and growing IVR, Inc., he created and launched MDCall, Inc., a platform for automated call distribution in the nursing facility industry as well as database driven physician dictation software. MDCall was sold in 2000 to a medical group that had been using the platform. In 2001, IVR, Inc. was acquired by a European telecom company. In 2002, Ben launched his third corporate venture, this one in the Voice over IP space (VoIP Supply, LLC), building a centralized commerce engine where resellers and end-users alike could acquire all of the components needed to build a VoIP based business phone system for small, medium and enterprise companies. VoIP Supply grew into a $25 million business, servicing a global market and more than 125,000 customers by the time the company was acquired in 2017, by a Canadian public company. VoIP Supply was recognized as the fastest growing company in Western New York, honored as one of the best places to work in Western New York for 13 of its 15 years under Ben’s leadership. VoIP Supply was also on the Inc 500/5000 list for three consecutive years, a top 3 finalist as one of Western New York’s most ethical businesses and was the first certified B-Corporation in Western New York. Ben’s current venture, Trade Show Stars, was founded in 2015 and formally launched in May of 2017, with a focus on helping improve the trade show experience for all stakeholders, while improving the return on investment for those companies exhibiting at the event.

With VoIP Supply LLC having exhibited at 50+ trade shows over the years, Ben has attended hundreds of trade shows and conferences and analyzing the industry for the past decade, a glaring opportunity was experienced at every event when evaluating the actions, performance and results of nearly all of the exhibiting companies. After much research, and many interviews, surveys and studies, it became quite apparent that businesses were sending the wrong people to work the booth, and not applying sufficient forethought or time to train the team for optimal performance and results at the event. From our experiences and research, we have found that no more than 2% of companies are exhibiting what we would consider best practices within the booth, during expo floor hours. In most cases, at most events, the percentage is even less than 2%.

You can contact Ben directly through the form below, or use this link to schedule time to talk :